Delivery insights

A pilot project to reduce traffic congestion along a key corridor of a major metropolis

Client Situation

The client is responsible for traffic planning and management in one of the most significant urban areas of the world. Due to the significant increase in car ownership over the last decade and limited corresponding enhancements of the road network, multiple road corridors in the city experience traffic congestion. As part of the strategy to reduce traffic congestion, the client has asked M-Prime to analyse a key corridor and define targeted short and long term measures to alleviate this situation. This would serve as a pilot project for the city.

The way to problem solving

To develop the congestion reduction plan, we adopted a methodology that can be applied to other similar cases as well. It included:

  • Identification of cause(s) of congestion based on on-site observations, as well as secondary crowd sourced GPS data. Causes identified included geometric bottlenecks, other factors decreasing the effective road capacity such as misplaced public bus load zones, weaknesses in management and enforcement and problematic traffic signal timings
  • Development of quick wins that may be implemented with limited resources and in a short time frame
  • Charting of long term measures that require moderate to high investments
  • Selection of a set of quick wins and long term measures using multiple criteria, including ease of implementation, effectiveness and the impact on business-as-usual in the surrounding road network
  • Development of the methodology for validating the effectiveness of proposed measures.


Our client approved the methodology adopted for the pilot project in the study area. The outcomes of the assignment provided also the platform for a workshop with the city key stakeholders to develop a shared vision for the improvement of the traffic situation, review results and consider modifications.